Loans Mart Financing Privacy Policy
Effective Date: April 8, 2026
1. Introduction
Loans Mart Financing (“we”, “us”, “our”) is committed to protecting your personal data and respecting your privacy.
This Privacy Policy explains how we collect, use, and protect your information in accordance with the Data Protection Act, 2020 of Jamaica.
2. Who We Are
Loans Mart Financing is a microcredit provider operating in Jamaica.
For the purposes of the Data Protection Act, we act as a data controller, meaning we determine how and why your personal data is used.
3. Information We Collect
We may collect and process the following types of personal data:
a. Information you provide directly
- Name
- Address
- Email address
- Phone number
- Employment and financial information (for loan processing)
- Any information you provide when contacting us
b. Information collected automatically
- IP address
- Browser type
- Device information
- Pages visited and usage data
c. Information related to our services
- Loan application details
- Credit and repayment information
- Supporting documents (e.g. ID, proof of income)
4. How We Use Your Information
We use your personal data to:
- Process and manage loan applications
- Provide and operate our services
- Communicate with you
- Verify your identity and prevent fraud
- Comply with legal and regulatory obligations, including obligations under the Data Protection Act, 2020 and applicable financial services laws such as the Microcredit Act, 2021
- Improve our website and services
- Send relevant updates or marketing (where permitted)
5. Legal Basis for Processing
Under the Data Protection Act, we rely on the following lawful bases:
- Contract – to provide loan services
- Legal obligation – to meet regulatory requirements
- Legitimate interests – to operate and improve our business
- Consent – where required (e.g. marketing)
6. Sharing Your Information
We may share your personal data with:
- Service providers (e.g. IT systems, hosting providers)
- Credit and verification agencies
- Regulators or authorities where required by law
- Professional advisors (e.g. auditors, legal advisors)
- In connection with a merger, acquisition, or sale of business assets
We require all third parties to handle your data securely and only for permitted purposes.
7. Data Retention
We retain personal data only for as long as necessary, including:
- To fulfil the purposes outlined in this policy
- To comply with legal and regulatory requirements
- To meet record-keeping obligations applicable to financial services
8. Your Rights
Under the Data Protection Act, you have the right to:
- Request access to your personal data
- Request correction of inaccurate data
- Request deletion of your data (where applicable)
- Object to certain processing
- Request information about how your data is used
To exercise your rights, please contact us using the details below.
9. Data Security
We implement appropriate technical and organizational measures to protect your personal data from:
- Unauthorized access
- Loss or damage
- Misuse or disclosure
10. Cookies and Website Data
Our website uses cookies and similar technologies to improve functionality, understand user behaviour, and support our services.
This may include the use of third-party tools such as:
- Google Analytics – to analyse website traffic and user interactions
- Meta (Facebook) Pixel – to measure advertising performance and deliver relevant marketing
These tools may collect information such as:
- IP address
- Device and browser information
- Pages visited and actions taken on our website
Some of this data may be processed outside of Jamaica.
Where required, we rely on your consent for the use of cookies and tracking technologies.
You can control or disable cookies through your browser settings. Please note that disabling cookies may affect certain website functionality.
11. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices.
12. Children’s Information
Our services are not intended for individuals under the age of 18. We do not knowingly collect personal data from minors.
13. Contact Us
If you have any questions about this Privacy Policy or your personal data, you can contact us at:
Email: info@loansmartcash.com
Phone: 876-367-1719
Address: Shop #15, Portmore Plaza, Bridgeport, Jamaica
14. Updates to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.